It’s Their Call
As democracy in China struggles for a foothold, communication professor Jim Fishkin’s deliberative polling experiment is pushing a governing principle that is both revolutionary and old-fashioned: ask the people what they want. By Joel McCormick

Home Movies
Reed Hastings founded Netflix as a response to irritation over video store late fees, and now his company is the one rental chains want to emulate. Having prospered with direct-mail movies, can he lead the way toward on-demand entertainment?  By Joan O’C. Hamilton

The Play’s the Thing
A coveted destination for two generations of tots, Bing Nursery School has also been a useful playground laboratory for Stanford psychologists, whose landmark research has influenced the canon of child development. By Simon Firth

• Four Classic Bing Studies